B.S. THEM Curriculum - UF College of Health & Human Performance

What You’ll Study in Tourism, Hospitality & Event Management

Tourism, Hospitality & Event Management (THEM) focuses on how destinations, hotels, venues, and events create meaningful experiences. You’ll explore tourism development, hospitality operations, event planning, and sustainable practices that shape how people travel and connect.

In THEM, your classes are designed to connect directly to real careers. You’ll mix foundational coursework with projects, internships, and experiences that feel like the work you want to do after graduation.

Skills Learned in THEM

Students in the THEM program develop a wide range of skills including the ability to:

Understand how to design and deliver exceptional guest and event experiences
Plan and manage events, from small gatherings to large-scale conferences and attractions
Develop marketing strategies that attract visitors and build brand loyalty
Manage operations in fast-paced environments like hotels, resorts, and venues
Build strong communication and customer service skills across diverse audiences
Analyze trends in tourism, hospitality, and events to make informed business decisions
Gain hands-on experience through internships, industry partnerships, and real-world projects

THEM Course Sampling

THEM prepares students to develop, manage and deliver programs and services to various populations in different settings through courses like:

Entrepreneurship in Tourism, Hospitality and Event Management
Event Management
Event Promotion
Event Venue Sales and Service
Food and Beverage Management
Hospitality Revenue Management
Lodging Operations and Management
Smart Cities, Attractions, and Theme Parks
Theme Park and Attraction Management
Tourism and Hospitality Marketing

View Full List of THEM Courses

Experiential Learning in THEM

The 12-credit hour internship is the capstone course of the Bachelor of Science in Tourism, Hospitality & Event Management.

The internship is based on the philosophy that course work and theory, when supplemented with a variety of observations and hands-on work experiences, will provide the student with professional development as well as increase the student’s understanding and appreciation of the profession. Examples of past internship sites include:

Florida Festival and Events Association
Four Seasons
Hyatt Centric Times Square New York
Island Queen Cruises
John F. Kennedy Space Center
The Lodge at Blue Sky
Orange County Convention Center
Seminole Hard Rock Hotel & Casino
UF University Athletic Association
Universal Studios Resort
Walt Disney World

THEM Internships and Practicums

Study Abroad Opportunties

HHP’s study abroad program offers hands-on learning opportunities at locations around the globe:

Antarctica: The Frozen Continent
Argentina: Global Sport Leaders
Australia: Fundamentals of Sport Performance
Austria and Germany: Sport Management
Greece: Kinesiology & Engineering
Ireland: Sports and Healthcare
Japan: Internship
Japan: Japanese Sport and Culture
London: Human Performance
North Queensland: Sustaining Humans and their Environment
Panama: Exploring the Canal Across Disciplines
Portugal & Spain: Cultural Nutrition & Health
Spain: Athlete Development & Career Management
Thailand: Clinical Shadowing

Explore HHP Study Abroad Opportunities

600

Career Ready

Undergraduate THEM students join the workforce with over 600 hours of industry experience to help propel their careers forward

4+1

Combined Degree Option

THEM offers a combined B.S./M.S. degree option, allowing students to earn their graduate degree in only one year, reducing overall cost and time

50%

In-Demand Major

THEM degrees awarded have surged nearly 50% in the past 5 years, reflecting strong and growing demand for graduates

Hear from THEM students about the courses and professors who make learning engaging, supportive, and relevant to your future goals.

Four event staff members stand behind a table covered with neatly arranged name badges, smiling as they welcome attendees in an outdoor registration area.

“My classes never exceed 30 people and I have made some of my best friends through hands-on group work. Each professor I have had has taken the time to get to know me and has my best interests at heart. There have been so many opportunities to gain real world experience and explore my career options.”

– Olivia B., THEM Student

A group of five college students walk on a sunny campus path, smiling and chatting.

“I was always fascinated by how events bring people together and create unforgettable moments. I knew I wanted to be part of the behind-the-scenes magic that makes those experiences possible. THEM is helping me turn that dream into reality.”

– Kayla G., THEM Student

A professor stands at the front of a lecture hall, engaging a group of attentive students seated in tiered rows.

“The THEM community is special in that collaboration with others doesn’t feel like competition, it’s more like a group of passionate driven people like yourself.”

– Jonathan B., THEM Student

A group of THEM students pose smiling on a sunny street lined with palm trees and shops

“THEM offers a positive and uplifting learning environment! I love that classes provide hands on learning to enhance our understanding of the material. My favorite activities have been the guest speakers, private guided tours, and group projects!”

– Victoria W., THEM Student